Our Mission...

To help organisations become more effective and efficient through the better use of data and the data analytics techniques that can turn data into actionable knowledge. Our specialties are in the ETL (Extract, Transform & Load) process and processing required to make data resources available to the "business", the Statistical Analysis, Predictive Modeling and Data Mining needed to turn data into actionable knowledge, the application of Systems Dynamics and Expert Systems technology to simplify understanding of complex problems and the integration of Internet technology and Internet generated data streams with business operations.

 

Our Skills...

We use the leading industry tools from SAS, SAS JMP, SPSS, Microsoft SQL Server, MySQL, (subject to vendors licensing restrictions) so can make the best and most effective technology available to you without you needing to retrain your staff.

We use the leading industry standard project management methodologies to ensure that our projects come in on-time and on-budget.

For database work we adhere to the SAS Rapid Warehousing Methodology and the Kimball Group Star Schema methodology for BI/CRM.

For Analytics, Statistical and Data Mining work we adhere to the SAS SEMMA and the CRISP-DM methodologies.

Our combination of skills covering Strategy Development, Forecasting, Corporate Planning and high performance Data and Systems Dynamics Modeling enables us to help you quickly resolve uncertainties, ambiguities and internal conflicts in your strategic planning scenarios.

 

Our Experience and Qualifications...

Wide cross-industry experience gained within the Financial, Retail, Telecom, Consumer Products, Utilities, Public and Not for Profit Sectors.Deep cross-functional experience of successful data empowerment projects for Marketing, Sales, Audit, Supply Chain, Balanced Scorecard and Retail Shrinkage applications. We are exceptionally well qualified in the application of Statistical Analysis and Data Mining and have been actively involved with Data Mining since the beginning of its commercial application.

                  

 

 

Where we fit...

The following diagram will help you position us and our partners

S T R A T E G Y P L A N	P A R T N E R S	Financial Services	Retail Sector	Telecom Sector	Consumer Products	Utilities Sector	Public Sector	Not For Profit Sector
		Branding Strategy
		Loyalty Programme Strategy
		Marketing Strategy
		Supply Chain Optimisation and Operational Cost Reduction
		Balanced Scorecards
		Process Re-Engineering and Change Management
	O U R S K I L L S	Data Strategy and Use Consultancy
		Project Management
E T L		Data Extraction
		Data Profiling and Data Audit
		Data Correction
		Data Enrichment, Statistical Analysis, Predictive Modeling and Data Mining
		Systems Dynamics and Expert System Modeling
		Data Transformation and Data Reformatting
		Data Loading Client Applications, Database Tables, Data Marts, Data Warehouses and Archives
D E L I V E R Y	P A R T N E R S	Campaign Design and Execution
		Communication Channel Selection and Optimisation
		Internationalisation and Translation
		Text Messages	WAP	3G	Internet / Web 2.0	E-Mail	Phone	Printed Media